Blogrush - a trickle of targeted readers...

As Agloco dies a much-predicted death, my thoughts turn to Blogrush, another much-virally-publicised scheme, supposedly for "Driving a flood of targeted readers to your blog" by installing a sidebar widget which syndicates articles from related blogs in the widget, and in return syndicates your articles to other related blogs. Like a big, happy, network of blogs. It gained initial publicity by way of a referral scheme which promised even more torrents of visitors by way of a credits scheme, though was slightly more salubrious than Agloco in that it did not promise any money per se!


What happened?
It should have worked, I am still scratching my head to figure out why it has been such an abject failure. But the fact is, after TENS of thousands of impressions (i.e. syndications of my blog article links to other people's sites via the widgets) I have received a grand total of something like 7 visits through this channel. Are they just plain incompetent, is the widget not catchy enough (it would have to be positively repellent to give me a clickthrough of 0.01% - give or take), or was it all just a scam of some kind (hmm, let's run a failed business, cunning scheme!)?

I probably left the widget in prime position on my blog for longer than most. But now it's got to go, here and on my other blogs. I won't bother waiting for the announcement like I did with Agloco...